Talk, it is said, is cheap. Actions, they say, speak louder than words. A picture, many believe, is worth a thousand words. So instead of telling prospective customers about the magical effects you can create for them – why not show your capabilities in action?
That’s what Japanese equipment rental company Hibino Visual – who joined the growing international ranks of the BlackTrax community last year – did.
“The video produced by Hibino stars Utamaru, the very talented daughter of a member of the Hibino team, and is designed to promote BlackTrax real-time tracking technology as part of Hibino’s complete offering,” explained Toyokazu Fujisawa, Director at Hibino Visual.
The sequences were made possible by combining a disguise (formerly d3 Technologies) media server, real-time graphics from Notch and BlackTrax real-time motion tracking system.
BlackTrax beacons were attached to Utamaru’s shoes and costume as well as the props she uses, allowing precise tracking of her every move – and delivering perfect synchronization with the lighting effects.
The video has subsequently been shown to numerous potential customers by Hibino’s salespeople, with great success.
Director – Toyokazu Fujisawa (Hibino Visual)
Dancer – UTAMARU
disguise/ Notch Programmer, BlackTrax system setup – Naoki Ogawa (Hibino Visual)
Some Useful Links:
Twitter & Facebook: @CASTSoftware and @BlackTraxTracking
CAST’s website: https://cast-soft.com/
BlackTrax’s website: http://blacktrax.cast-soft.com/
CAST forum: http://forum.cast-soft.com
Contact: Katinka Allender